Good copy / bad copy

November 21, 2011

Out there, in the big bad world, there are countless examples of both good copy and bad copy. It’s true. …

The humble apostrophe – it’s not that difficult!

October 5, 2011

So I’ve been a little naughty this morning. I received a very lovely email from a gentleman I’ve met before, …

October 5, 2011

Quite frankly, you should care; quite a lot of your potential customers probably care. Allowing badly written copy to represent …

September 27, 2011

Hmmm, that’s a tricky one. I first found out that I love to write back in 2001. I got my …