Making a personal statement

November 23, 2011

It was while editing and reviewing a UCAS personal statement for a friend (a much younger friend, alas) that I …

Good copy / bad copy

November 21, 2011

Out there, in the big bad world, there are countless examples of both good copy and bad copy. It’s true. …

November 15, 2011

Now that, right there, is the question… just ask Shakespeare, that’s what he said. Well, perhaps I’m paraphrasing a little …

October 31, 2011

As a hazy sunlight brightens the midday sky the idea of candles, cosy houses, costumed youngsters and mounds of sweets …

October 26, 2011

So you’re not just going to take my word for it that I can do what I claim to do? …

October 26, 2011

We’ve all heard of style. It’s about how we look isn’t it? How we dress? We all have our own …

October 5, 2011

Quite frankly, you should care; quite a lot of your potential customers probably care. Allowing badly written copy to represent …

September 27, 2011

Hmmm, that’s a tricky one. I first found out that I love to write back in 2001. I got my …

September 26, 2011

Good day fine people, and welcome to my new website. Please don’t misunderstand me, In the detail is not a …